Social Media Growth Intern
Job Title
Social Media & Growth Intern (Content-First)
Employer
- [Tandem Vet] (Cambridge/Somerville, MA) — tech-enabled veterinary care & community
Location
- Hybrid (2–3 days in Cambridge/Somerville) or Remote (EST overlap)
Duration
- 10–12 weeks (summer or semester), with option to extend/convert
About the Role (Handshake “Description”)
- We’re looking for a content-obsessed, data-driven intern who has actually grown social accounts (yours or a brand’s) and can replicate that playbook. You’ll own top-of-funnel growth across Instagram/TikTok/YouTube Shorts, plus newsletter list growth. You will ideate, produce, publish, and analyze content that reaches local pet parents and converts them into engaged followers and email subscribers.
- You’ll work directly with the founder and marketing lead; your ideas will ship fast and reach thousands of people each week.
What You’ll Do
Own channels: Plan and run IG Reels, TikTok, and Shorts (3–5 posts/week per channel).
Create content: Script, shoot, and edit short-form video + carousels; write captions and hooks; select music; add on-screen CTAs.
Grow audience: Test formats, collaborate with local partners/influencers, and run scrappy experiments (giveaways, collabs, UGC prompts).
Measure & learn: Set weekly targets; track reach, saves, shares, profile visits, follows, CTR to site, and email sign-ups.
Repurpose: Turn high-performing clips into carousels, Stories, and email snippets.
Community: Reply to comments/DMs with brand voice; escalate leads.
Light paid support: Help set up/QA boost tests or whitelisted posts (optional).
You Are
A builder who has grown a social account from X to Y (share numbers).
Creator first: you enjoy being on camera or behind it and can edit quickly (CapCut, Premiere, or similar).
Analytical: comfortable reading insights dashboards and adjusting content based on data.
Organized: can run a content calendar and hit publishing cadence.
Curious about pets/local community and motivated by fast feedback loops.
Minimum Qualifications
1+ example where you directly grew an account (brand, club, or personal).
Include: baseline → ending followers, avg views, best post, and what made it work.
Examples of short-form video you created/edited.
Basic design skills (Canva/Figma) and mobile editing (CapCut/Premiere Rush).
Clear writing; strong hooks; clean grammar.
Nice-to-Haves
Email/newsletter basics (Klaviyo/Mailchimp), UTM tagging, Link in Bio tools.
Experience with local collabs, micro-influencer outreach, or event coverage.
SEO or YouTube title/thumbnail chops.
Pet industry interest or local Boston knowledge.
Time & Compensation
10–20 hrs/week (flexible scheduling; some weekend event coverage possible)
Paid: [$16–$20/hr] or [stipend $X for the term]
Course credit available if your program allows.
What Success Looks Like (first 8–10 weeks)
Consistent cadence (≥10 posts/week across channels).
+[target] net followers across IG/TikTok; average views/post up [target]%.
Email list +[target] from social traffic (tracked with UTM).
3 repeatable content formats that reliably perform.
A simple playbook documenting what works.
How to Apply (Handshake “Application Instructions”)
Please submit all of the following (applications missing items won’t be reviewed):
Portfolio/Links: 3–6 links to posts you produced (if ghost-produced, say what you did).
Growth Proof: One page or screenshot showing before/after metrics for an account you helped grow (dates, follower counts, avg views, top post).
Short Answers (3–4 sentences each):
Your best performing post: why it worked and how you’d iterate it.
A weekly content plan for us: 3 formats you’d test and why.
One local collab idea that could add 500+ followers in 2 weeks.
Availability: weekly hours and preferred start date.